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For more than a decade, Stéphane Houy-Towner has acted as Creative Consultant and Design Research Coordinator for many of the world’s legendary fashion labels and major European couture houses. Houy-Towner provides historically-based research and strategic, interpretive trend analyses of the intellectual, creative and practical aspects of the global beauty, fashion and luxury goods market.

He can present you with seasonally thematic story-board presentations as well as fully researched, scholarly dossiers complete with visually supported PowerPoint presentations. Houy-Towner delivers turn-key research and conceptually layered forecasting in varying inter-active, client-specific formats best suited to the project at hand.

Special projects include: helping brands to embrace and to understand their history, brand roots and brand DNA.

If required, the brand DNA is fully (re)established with corresponding historical information.  

 
Stephane Houy-Towner

Expertise:

Thematic proposals for Haute Couture runway presentations, including garment research, story boarding, as well as, supporting creative consultation as to the ambient design, musical program and venue selection for seasonal live-model showings.

* Project management of creative team or design studio research coordination from concept to completion.
* Research coordination for publications: including photo research and supporting thematic development of related and counterpoint topics.
* Interpreting a client's communications strategy and developing creative approaches, products, events and treatments aligned with that strategy.
* Translating marketing objectives into creative strategies while collaborating with Strategy and Business Development teams to create or to recognize and to develop new business opportunities and cross-market potential.

Select clients:

Christian Dior, Formapura, Halston, The Metropolitan Museum of Art, New York University, Parsons The New School for Design, Saga Furs of Scandinavia, Vogue Magazine, Yves Saint Laurent… [reference upon request]


   




stephane@houy-towner.com | (646)-824-2760
© 2010 Stéphane Houy-Towner. All rights reserved. Design: Creative Connection